A plain-English guide to TCPA-safe follow-up

The TCPA governs how businesses can contact people by phone and text. The rules are strict, and the penalties are per-message — so "we'll just blast everyone" is a fast way to a lawsuit. This is not legal advice; have counsel review your campaigns.

The three things that keep you safe

• Consent: keep a record of who agreed to be contacted, on what channel, and how you captured it.
• Timing: only call or text during allowed hours in the contact's local time — not yours.
• Opt-out: honor STOP instantly, every time, and keep the person off future sends.

Why we build this into the product

Ansabell treats these as code, not policy text. A campaign can't start until a compliance checklist passes, every send re-checks consent and quiet hours in the contact's timezone, and an inbound STOP updates the record automatically.